How to leverage customer insights for greater business impact

Could your internal tools use a “chaos to calm” transformation? With the whole world online, there’s a lot to keep track of, especially when it comes to customers. It’s easy to feel overwhelmed in seemingly endless, fragmented data.

In a recent virtual discussion, Zendesk, BrainSell, and Harbor Path explored how to take your systems from disjointed and chaotic, to cohesive and calm.

Key takeaways included:

• Turn fragmented data into insightful reporting—no statistics degree required
• Improve customer experience (CX) with data-driven insights
• Quickly identify problem areas or potential opportunities within your CX operations