Unlocking the Power of AI-Ready Customer Data

Delivering personalized customer experiences is essential for success in the modern business landscape.

However, many organizations are hindered by disparate legacy CRM solutions that limit their sales teams’ efficiency and make it challenging to meet customer expectations.

To address these challenges, AI-infused CRMs offer a transformative solution.

The Challenge with Legacy CRM Systems

Legacy CRM systems often result in outdated information and inefficient processes. According to recent statistics, 41% of salespeople cite outdated CRM information as a significant challenge, and 19% of their time is spent updating these tools. This inefficiency wastes valuable time and impacts the quality of customer interactions.

The AI Advantage

AI-infused CRMs, such as Microsoft Dynamics 365 Sales, provide a revolutionary approach to managing customer data. By unifying customer data, these systems enable businesses to deliver tailored experiences and improve seller efficiency. Here are some compelling statistics that highlight the benefits of AI in CRM:

• 47% of companies report improved lead generation with AI tools.
• 43% of consumers approve of companies using AI to write personalized marketing content.
• 29% of consumers approve of companies using AI to predict their needs for products or services.

How BrainSell Can Help

As a trusted solution partner with deep industry knowledge, BrainSell provides the expertise and platform knowledge needed to centralize your sales, marketing, and customer service data within Dynamics 365 Sales.

Our solutions offer native integration with Microsoft Copilot and Microsoft 365 applications, supporting employee productivity and enhancing customer experiences throughout their journey.

Key Benefits of AI-Ready Customer Data

1. Unified Customer Data: Capture and unify real-time customer data across channels to build up-to-date, rich customer profiles.
2. Effective Lead Nurturing: Nurture leads and accounts more effectively with personalized content sent through automated triggers.
3. Enhanced Personalization: Elevate personalization with real-time segmentation based on recent data for precise targeting.
4. Prioritized Opportunities: Use AI-based scoring models to prioritize high-opportunity tasks and leads.

Get Started with BrainSell

Unlock the power of AI to unify your customer data and build strong customer relationships with BrainSell. Contact us today to see how we can help you leverage AI-infused CRM solutions to drive efficiency and deliver exceptional customer experiences.